Selecting PR agencies around the world

The best experience for the job. Want to use the hottest creative agency in Paris for launching your new consumer product? Need advice on handling a crisis in the Philippines? Looking for a public relations agency in South Africa that can handle a sensitive environmental issue? BBA Communications identifies the best agency for the job. These examples are real, so is the agency in Surabaya, Indonesia, that handled a press conference for the traveling CEO with great local success.

Building an international public relations agency. A major advertising agency asked Barbara Burns to help build an international public relations group around the world to match their capabilities in advertising. Working with local advertising managers, she identified the public relations agencies best suited to become partner-members of the group. The international public relations group soon was billing more than the domestic agency. Creating a corporate international public relations network. Matching the management style and communication needs of a U.S. based multinational to public relations agencies in 15 different markets in Europe and the Far East was the task set out for BBA Communications. In worldwide expansion mode, the manufacturer of quality consumer products soon had a network of agencies to launch new products, provide media coverage, and address sensitive issues – country by country. Mergers & Acquisitions of PR Agencies In the field of mergers and acquisitions in the public relations industry, Barbara Burns is associated with StevensGouldPartners for its expansion in the international marketplace.